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The Coller Startup Competition started back in 2017, for teams composed of Tel Aviv University students and alumni. These startups compete on two different tracks - the Open track and the Foodtech track - for an investment of $100,000 (on each track), in front of an audience of investors, entrepreneurs, and students. 

The goal of the competition is to encourage students and Alumni of TAU to promote their startup.  

The 2nd place will win a $25,000 investment, granted by

We welcome diverse teams, coming from different faculties and disciplines.



  • You will have a chance to go through mentoring and enhancement processes to boost your startup, not only for the competition but for the long run as well.

  • Investors and innovation experts will give you feedback on your venture.

  • 20 teams will get the opportunity to pitch before a judging panel.


  • Top 10 finalists will get the opportunity to pitch live on stage, at the competition's finals

  • The Grand winner will win a $100,000 investment by Jeremy Coller. 


  • All first 3 places win a Startup Support Value Package, provided by TAU Ventures.

  • Winners will be selected by a cross-section of members of the startup community, which may include VCs, Angel Investors, Academics and Entrepreneurs.

  • At the Final Event, you will enjoy the exposure to other investors who come to watch the finalists present their ventures.

  • Foodtech startups? click here




* Subject to change

  • February 1, 2021 - Open for Submissions

  • May 13, 2021 - Deadline for SubmissionsDue to current situation, we have decided to extend the Submission Deadline to Saturday 15.5.21 at 23:59.

  • May 30, 2021 - Declaration of Semi-Finalists

  • June 7, 2021 - Semi-Finals

  • June 13 - June 28, 2021 - Bootcamp and Mentoring Sessions for the Finalists

  • June 28, 2021 - General Rehearsal

  • July 12, 2021 - Coller Startup Competition Final Event

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  • You are a founders team​ (two or more)

  • All submitted startups must be "for-profit" entities

  • At least one of the founders is currently enrolled or a recent graduate (up to 10 years) of Tel Aviv University

  • ​​​Tel Aviv University member owns at least 10% of the firm if already incorporated

  • The venture has raised LESS than $200,000 (650,000 ILS) in non-founder equity

  • The venture has a working Prototype / MVP / Alpha / Advanced Demo 



​Non-confidentiality:  All sessions of the Competition, including but not limited to oral presentations and question/answer sessions, are open to the public at large. Any and all of these sessions may be broadcasted to interested persons through media which may include radio, television and the Internet. Any data or information discussed or divulged in public sessions by entrants should be considered information that could possibly enter the public realm, and entrants should not assume any right of confidentiality in any data or information discussed, divulged, or presented in these sessions. Due to the nature of the competition, we are not able to ask judges, reviewers, staff, or the audience to agree to or sign non-disclosure statements. However, TAU, the organizer of the COLLER STARTUP COMPETITION, will make every effort to limit distribution of materials presented at the Competition. TAU cannot guarantee that other individuals will not obtain access to electronic or hard copies of the business plan. All presentations are open to the general public, and some presentations may be videotaped. Attendance by media personnel is expected. 

Copyrights & Permissions. If a team uses copyrighted materials and/or images from a third party in their submissions or presentations, they must obtain permission and authorization in advance from the owners to use this material and submit the written permissions with the application package. Information presented by participants at the Competition is the sole responsibility of the participants, TAU and any of its affiliates, has not taken, and does not intend to take, any steps to verify the adequacy, accuracy or completeness of any information, materials or statements made by participants. Participants are responsible for ensuring compliance with all applicable federal, state and other securities laws, and it is solely participants’ responsibility to comply with any of such laws that are applicable. TAU is not responsible by any mean for participants compliance as stated above. TAU does not give investment advice, endorsement, analysis or recommendations with respect to any securities and is not a broker, venture fund or an investment advisor. 


Use of Competition Materials. TAU reserves the right to use any material prepared for the COLLER STARTUP COMPETITION in publicizing and promoting the event. TAU may use these materials in any printed materials, Audio, video or other media that it may produce. TAU may video record any portion of the Competition and utilize those video recordings in any way that its sees fit.  TAU may use general Company information in press releases. 

Terms of investment will be agreed by the winner and the competition investors. Winning team will have the right to replace the 100,000$ investment with a 5,000$ grant,

Changes to Competition Rules: While not anticipated, these rules and prizes are subject to change at the discretion of TAU at any time. TAU staff has the right to interpret these rules according to its own judgment. 

Decisions regarding the Competition and the Winners:

All decisions regarding the competition rules, procedures, and processes are at the sole discretion of TAU. Changes and/or interpretations of these rules may be made by TAU at any time. The selection of the teams to compete and the decision of the winners are at the sole discretion of the Judges and TAU. Best efforts will be made to make decisions in accordance with this Official Rules document. ​

The University does not hold any intellectual ownership or equity right to projects submitted by students or alumni.   

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Jeremy Coller is Chief Investment Officer at Coller Capital, one of the largest global firms in the secondary private equity market. He is a committed philanthropist and supporter of worldwide teaching and research in entrepreneurship and innovation, including at TAU where he founded the Coller Institute of Venture in 2013. Based on his financial acumen in the private equity market, Financial News named him “Personality of the Decade” in Europe. Jeremy has won numerous accolades from the media – the most recent being in December 2018, when he was recognized by Financial News as one of the 50 most influential people in European private equity.

In 2016, in a milestone event for Tel Aviv University, the Faculty of Management was newly renamed as the Coller School of Management, thanks to a substantial gift from the UK investment wizard and TAU Honorary Doctor Jeremy Coller. The gift aims at taking the School to the next level in management research, and to catapult it to the very top among academic providers of management education in venture, innovation, and entrepreneurship.

ABOUT FRESH.FUND is Israel's first university-focused venture capital fund. Launched in 2016, it is proudly backed by prominent investors. It invests in early-stage tech companies founded by students, academics or recent graduates. The process is fast and friendly: typically, 6 weeks from application to funding. has its feet on the ground across Israel's leading academic institutions, positioning it to identify and invest in the most promising early-stage startups and technologies before anyone else.

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An early-stage venture capital fund affiliated with Tel Aviv University, investing in the next generation of impactful home-grown technology companies. They invest the first capital into startups and are dedicated to helping them transform their ideas into global businesses.


TAU Ventures combines the resources and global network of Tel Aviv University, strong industry connections, and a supportive home-base for founders. Together with its world-leading team of experienced mentors they empower startups in their critical, early steps. The TAU Venture team works closely with their portfolio companies, nurturing their growth by drawing on the strength of its innovation ecosystem on a daily basis. 

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Judges & Mentors


by alphabetical order

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Erez Agmon

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Head of Entrepreneurial Projects,

Coller Institute of Ventures

Dr. Eyal Benjamin

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Chief Investment Officer,
Coller Capital

Jeremy Coller

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Partner, Head of Corporate and Technology Department,

Goldfarb Seligman & Co., Law Offices

Sharon Gazit

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Head of the  Global Management  Consulting Program, Coller School of Management, Tel Aviv University

Jackie Goren

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Herzog Fox & Neeman

Dr. Nimrod Kozlovsky


Department of Electrical Engineering-Physical Electronics
Tel Aviv University

Prof. David Mendlovic

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Head of Go-To-Market, CloudEndure-
An Amazon Web Services Company

Gil Shai

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Dean of Coller School of Management, 

Tel Aviv University

Prof. Moshe Zviran

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Vice Dean of the Coller School of Management,

Tel Aviv University.

Prof. Dan Amiram

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VP Corporate Innovation,

Corporate HQ, Elbit Systems

Ran Bar-Sella

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Managing Partner,

Zaki Djemal

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Head of the Technology, Entrepreneurship and Innovation MBA program, Tel Aviv University

Dr. Iris Ginzburg

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Global Head Venturing, Innovation & Business Development,

Dole Foods

Ilanit Kabessa-Cohen


Active angel investor

Yechiel Kurtz

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Experienced Business Consultant

Jos Neuhaus


Strategic startup advisor

Doron Simhi

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General Partner, 
Meron Capital

Liron Azrielant

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Managing Partner,

BGV Europe & Israel

Dr. Barak Ben-Avinoam

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Yoel Esteron

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Managing Partner,

Israel Secondary Funds

Dror Glass

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Managing Partner, 

i3 Equity Partners

Noga Kap

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Entrepreneur, consultant & Inventor,

Ovela Technologies

Itzik Mashiach

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Maya Perl

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Oak-tree Networks

Yaron Vilan

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Head of Transfer Pricing,

Herzog Fox & Neeman

Dr. Eyal Bar-Zvi

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Managing Partner,

TAU Ventures

Nimrod Cohen



F2 Capital

Maor Fridman

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Managing Director,
The Good Food Institute

Nir Goldstein

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Head of Business Development & Innovation, Max by Leumi Card

Ronie Kaufman

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Associate Professor, Head of Cybersecurity security at Coller School of Management,  Tel Aviv University 

Dr. Jacob Mendel 

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Partner, Technology Practice,


Ofer Sela

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Coller School of Management, 

Tel Aviv University

Dr. David Zvilichovsky